Small Business Marketing Blog

Social Media Optimization News Updates - Its all about location.

I found this Social Media Marketing article on Foursquare - this one is worth reading and worth sharing.

Im yet to get involved with anything new to social media. Ive decided to sit back, to wait and see how long they stick around. My guess is social media is heading down the road of the dot.com boom and bust and there will be a lot of new comers trying to make a quick buck, but very few will survive. And even fewer will add value to businesses. I want to make sure that when I suggest a particular social media strategy or tactic to my clients that its worth their investment. With that being said, Foursquare (which I haven't had any experience with) appears to be gaining in popularity with proven results. Especially for location based, B2C business like Restaurants.  Diane's article on Foursquare is really a worthwhile read and will open your eyes to the possibilities of social media and the role it will play in our lives, in the not too distance future. Now Im intrigued... time to sign up to Foursquare? Maybe :). Check it out, its a good read!

Social Media's New Mantra: Location, Location, Location
Fast-growing network Foursquare is luring potential buyers

Author: Diane Brady
Publication: Bloomberg Business Week

 

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